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View the glass as half full… of Coke


Despite the worries of the world, it's nice to have a good dose of positivity every now and then – and this time it's Coca Cola delivering on the warm fuzzies. Pulling facts from an actual study, Coke shows us the happy side of the world by softening the blow on some negative notions.

Made by agency Santo from Buenos Aires, this ad continues along the line Coca-Cola has always gone down – one that communicates positivity and happiness. By combining copywriting, music and video editing, this spot was designed to touch people's hearts and feel good about drinking Coke… and hey, after viewing the video, we did (for a while at least).

The Green Room Verdict: At the end of the day it is just an ad, and it would be easy to turn on its head showing the negatives to the positives. Still, it's a sweet little spot and definitely worth a watch. Especially for the part about chocolates cake.

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